Initiative offers reduced tickets for 'Here Lies Love' during Filipino American HIstory Month

Jose Llana plays Ferdinand Marcos in 'Here Lies Love.'

In partnership with The Gold House and The Asian American Foundation, the producers of Here Lies Love have launched an initiative to make tickets more affordable for students frontline workers and community advocates for the rest of October, Filipino American Heritage Month.

The initiative, "Democracy In Action," hopes to raise $1 million in tax deductible donations to subsidize 33% on tickets to the show during October. Normal ticket prices begin at $56 for balcony seats.

“We are extremely proud of this initiative and grateful to our colleagues at Gold House and TAAF (The Asian American Foundation) for recognizing the unique opportunity Here Lies Love creates to broaden the demographics of Broadway audiences,” said the show’s producers Jose Antonio Vargas, Patrick Catullo, Diana DiMenna, Clint Ramos, Kevin Connor and Hal Luftig. 

“This fund will work alongside the creatives and storytellers striving to diversify the narratives offered on our stages,” they said in a statement.

Attendees supported by the effort include high school and college students, health care, service and municipal workers, community centers and other nonprofits. 

 FYI: Groups eligible to apply for blocks of tickets  can visit                 www.HereLiesLoveBroadway.com/DIATI.

“The Asian American Foundation (TAAF) is proud to partner with the producers of Here Lies Love to make Broadway accessible to all audiences,” said Norman Chen, CEO of TAAF. “When authentic stories like these take space on a stage as big as Broadway, they have the power to impact the hearts and minds of people everywhere.”

The history-making musical from Tony-award winning David Byrne and Fatboy Slim took 10 years to get on Broadway.

The musical, the first to feature an all-Filipino cast on Broadway, follows the rise and fall of Imelda Marcos, the wife of Philippine dictator Ferdinand Marcos, from the bright lights of New York discoes to the darkness of the conjugal dictatorship when the couple ruled the Philippines for 20 years.

The production immerses the audience into the show where the theater-goers are taken for a ride as they are transformed from giddy fans to angry protestors.

It stars Broadway veterans Arielle Jacobs (Alladin) as Imelda Marcos, Jose Lllana (The King and I) as Ferdinand Marcos, Conrad Rocamora (How to Get Away With Murder, Soft Power) as Benigno Aquino and an all-Filipino ensemble.

“With Broadway’s first all-Filipino cast, Here Lies Love provides an unprecedented immersive opportunity to acknowledge, critique and progress beyond our own histories,” says Bing Chen, CEO and co-founder of Gold House. “Democracy in Action will provide students and community members an impactful opportunity to learn more about that history through the power of art.”

EDITOR'S NOTE: For additional commentary, news and views from an AANHPI perspective, follow me at Threads.net/eduardodiok, @DioknoEd on Twitter or at the  blog Views From the Edge.